Anex Advisory has established itself as a potent ally for developers during a period when Mumbai’s real estate market is struggling with significant space limitations, intricate redevelopment issues, and changing rules. Established on April 9, 2024, by Sanjay Daga, a seasoned real estate professional with more than thirty years of experience, Anex Advisory provides small and mid-sized developers with the much-needed, methodical guidance they need to successfully negotiate Mumbai’s complex real estate market.
Daga’s deep industry insight, honed while working with some of the most respected brands in the sector, led him to identify a glaring gap—especially in the redevelopment segment, which remains largely unorganised. Recognising that emerging developers often struggle with affordability, lack of professional systems, and limited technical support, he established Anex Advisory as a comprehensive real estate consultancy that delivers tailor-made solutions in redevelopment, project management, capital markets, risk analysis, and sales and marketing strategy.
Since its inception, Anex Advisory has demonstrated impressive performance. The firm clinched its first consulting deal within just 45 days and played a pivotal role in onboarding a Hyderabad-based developer into the Mumbai Metropolitan Region (MMR). It has since expanded its footprint, consulting on multiple new real estate projects with a cumulative project cost exceeding Rs 7,700 crore. The company has also facilitated strategic partnerships with several developers from South India looking to tap into Mumbai’s high-potential property market.
In the redevelopment domain, where Anex Advisory’s senior leadership has been active since 2012, the firm has already onboarded 15 housing societies and pioneered Project Management Advisory Services (PMAS) in key Mumbai suburbs like Bandra and Malad.
Commenting on the firm’s future vision, Mr Daga stated, “The market today is flooded with developers, but few deliver structured execution or measurable outcomes. Anex Advisory is committed to setting new standards of professionalism and transparency, with a strong focus on long-term strategic partnerships.”
Anex Advisory continues to build trust with its customised approach, aligning with each developer’s risk appetite, project feasibility, and bottom-line targets. From land acquisition to cash flow planning, deal structuring, and marketing deployment, the firm provides an end-to-end roadmap for sustainable real estate development in Mumbai. With its solid foundation and ambitious outlook, Anex Advisory is well-poised to shape the future of urban redevelopment and real estate growth across the MMR.
Source: Construction World

